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				<title><![CDATA[PlanetDomain News Centre - Articles]]></title>
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					  <title><![CDATA[Testimonial: A real partnership]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/229/1/Testimonial-A-real-partnership/Page1.html</link>
					  <description><![CDATA[Wadih runs Website Names, Design and Hosting and has been a PlanetDomain reseller for over three years. &#34;Initially, I set myself up as a web designer. But I soon realised that I needed to make things easier for my clients. PlanetDomain has helped me to simplify the technology solutions my clients need.&#34;
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					  <author>jonathan.crossfield@netregistry.com.au (Jonathan Crossfield)</author>
					  <pubDate>Wed, 16 Dec 2009 00:00:00 +1100</pubDate>
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					  <title><![CDATA[Are You Ready for Generation Z?]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/228/1/Are-You-Ready-for-Generation-Z/Page1.html</link>
					  <description><![CDATA[We all know about Gen X (that's me) and Gen Y. The different trends
identified in each generation have allowed marketers and businesses to
adopt strategies accordingly. 

Now, the next generation of consumers is beginning to have an
impact. This is Generation Z; children born after 1995. Yes, that means
that the top level of Gen Z is still only 13, but today&#8217;s 13 year old
is a very different creature to previous generations and is an
indicator of how businesses should be planning ahead. We all
know about Gen X (that&#8217;s me) and Gen Y. the different trends identified
in each generation have allowed marketers and businesses to adopt
strategies accordingly. 

Now, the next generation of consumers is beginning to have an
impact. This is Generation Z; children born after 1995. Yes, that means
that the top level of Gen Z is still only 13, but today&#8217;s 13 year old
is a very different creature to previous generations and is an
indicator of how businesses should be planning ahead.  ]]></description>
					  <author>jonathan.crossfield@netregistry.com.au (Jonathan Crossfield)</author>
					  <pubDate>Mon, 30 Nov 2009 00:00:00 +1100</pubDate>
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					  <title><![CDATA[Directing Traffic - Leading Customers to a Sale]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/227/1/Directing-Traffic---Leading-Customers-to-a-Sale/Page1.html</link>
					  <description><![CDATA[It may seem obvious, but many websites fail because they don't clearly
articulate why - or even what - a visitor to the site should do. Sure,
you as the business owner want them to buy your product or enquire
after your service, but have you told them that? If you have lots of
traffic coming to your website, are you directing it in the best way to
lead as many people as possible to the right outcome? ]]></description>
					  <author>jonathan.crossfield@netregistry.com.au (Jonathan Crossfield)</author>
					  <pubDate>Fri, 24 Jul 2009 00:00:00 +1000</pubDate>
					 <guid isPermaLink="true">http://www.planetdomainnews.com/news/articles/227/1/Directing-Traffic---Leading-Customers-to-a-Sale/Page1.html</guid>
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					  <title><![CDATA[Email Marketing Gets Real]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/226/1/Email-Marketing-Gets-Real/Page1.html</link>
					  <description><![CDATA[
&#34;What is spam?&#34; is a pertinent question when it comes to contemporary digital marketing. Email marketing &#8211; broadcasting eDM and eNewsletters to thousands of customer inboxes - is still one of the most effective channels for getting your business out there. With increasingly tight marketing budgets, email marketing is experiencing a sudden resurgence (thanks to how inexpensive it is); so, it&#8217;s a good time to stop and look at where the craft of creating a quality eDM and eNewsletter is, in the current consumer climate. ]]></description>
					  <author>aaron.darc@netregistry.com.au (Aaron Darc)</author>
					  <pubDate>Tue, 05 May 2009 00:00:00 +1000</pubDate>
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					  <title><![CDATA[Online Video - Are you riding the wave?]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/225/1/Online-Video---Are-you-riding-the-wave/Page1.html</link>
					  <description><![CDATA[This article will self-destruct in ten seconds. Well, okay, a little longer than that. But it&#8217;s wise to remember that any &#8220;next big thing&#8221; is really only effective, if you can jump on the wave when there are only a few other surfers riding it with you. Once the wave is spotted, it will inevitably be overcrowded by all the other surfers &#8211; the amateurs who cannot spot good waves for themselves, and select, instead, on the basis of seeing what all the pro-surfers are doing. Ever tried to ride an overcrowded wave to shore? Me, neither. But I&#8217;ve been told it feels a little like jumping on an overcrowded marketing trend.

The humble website has undergone a variety of collective movements &#8211; through the initial race of design (as technology enabled increasingly cutting-edge graphics capabilities), to the more recent return of copywriting (as websites strived to humanise their brands). But there&#8217;s a new wave forming in the sea of online marketing, and it&#8217;s particularly powerful for SME businesses that can now enjoy a medium that, until recently, has been out of reach (above that line). Grab your surfboards! Let&#8217;s jump on video&#8230;. before everyone else does. ]]></description>
					  <author>aaron.darc@netregistry.com.au (Aaron Darc)</author>
					  <pubDate>Tue, 31 Mar 2009 00:00:00 +1100</pubDate>
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					  <title><![CDATA[Five Essential Business Blogging Tips]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/224/1/Five-Essential-Business-Blogging-Tips/Page1.html</link>
					  <description><![CDATA[Launched a blog to help market your business? Here are some tips, tricks and online tools that can make the difference between blogging obscurity and online celebrity. Blogging has immense benefits for a whole range of online businesses, but with millions of blogs languishing forgotten after a few posts, having some inside knowledge can help immensely. ]]></description>
					  <author>jonathan.crossfield@netregistry.com.au (Jonathan Crossfield)</author>
					  <pubDate>Fri, 27 Feb 2009 00:00:00 +1100</pubDate>
					 <guid isPermaLink="true">http://www.planetdomainnews.com/news/articles/224/1/Five-Essential-Business-Blogging-Tips/Page1.html</guid>
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					  <title><![CDATA[Writing Web Copy You Would Read]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/223/1/Writing-Web-Copy-You-Would-Read/Page1.html</link>
					  <description><![CDATA[You already know how important good content is to a successful website. Search engines thrive on content. Social media loves to share content. Shame visitors don&#8217;t read content &#8211; at least not in the way you think. 

Studies have shown that 80% of online readers skim web content, rather than reading in the same way as you would a novel or magazine article. Web surfing is a different activity &#8211; as much about clicking around than reading the words. Therefore, the best web content is structured to get the point across under these extremely difficult circumstances. ]]></description>
					  <author>jonathan.crossfield@netregistry.com.au (Jonathan Crossfield)</author>
					  <pubDate>Fri, 30 Jan 2009 00:00:00 +1100</pubDate>
					 <guid isPermaLink="true">http://www.planetdomainnews.com/news/articles/223/1/Writing-Web-Copy-You-Would-Read/Page1.html</guid>
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					  <title><![CDATA[Have Yourself a Merry Selling Christmas]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/222/1/Have-Yourself-a-Merry-Selling-Christmas/Page1.html</link>
					  <description><![CDATA[&#8216;Tis nearly the season to be jolly, but if you run an online
business, how jolly will you be if you don&#8217;t snag your share of the Christmas
sales boom?

Every year, more customers turn to the internet for their
Christmas shopping. The benefits are numerous;

No queuesNo crowdsWorldwide choiceInternational delivery to distant family members7 day, 24 hour shoppingNo piped Christmas music on an eternal loop!


If your online store can offer some of these benefits to
customers, and can get that message out, you stand to increase your sales over
the next few weeks. ]]></description>
					  <author>jonathan.crossfield@netregistry.com.au (Jonathan Crossfield)</author>
					  <pubDate>Wed, 26 Nov 2008 00:00:00 +1100</pubDate>
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					  <title><![CDATA[Boost Your Online Content with Free Articles and RSS Feeds]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/221/1/Boost-Your-Online-Content-with-Free-Articles-and-RSS-Feeds/Page1.html</link>
					  <description><![CDATA[PlanetDomain has a
committed content strategy, pumping out informative and keyword-rich content on
a regular basis. Whether you are looking for articles to include in
newsletters, add to your website or place in your blogs, you are free to scrape
and copy any of the articles and posts found within the News Centre and the PlanetDomain
blog. ]]></description>
					  <author>jonathan.crossfield@netregistry.com.au (Jonathan Crossfield)</author>
					  <pubDate>Fri, 07 Nov 2008 00:00:00 +1100</pubDate>
					 <guid isPermaLink="true">http://www.planetdomainnews.com/news/articles/221/1/Boost-Your-Online-Content-with-Free-Articles-and-RSS-Feeds/Page1.html</guid>
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					  <title><![CDATA[How To Choose A Hosting Package]]></title>
					  <link>http://www.planetdomainnews.com/news/articles/220/1/How-To-Choose-A-Hosting-Package/Page1.html</link>
					  <description><![CDATA[A website's host server is the most vital
organ in an internet venture. The heart that pumps lifeblood in to web pages to
make the data appear online, a good server is healthy, energetic, and more
stable than a warehouse constructed of reinforced steel. 

&#160;

One of the most important steps in setting up a
business website is choosing what hosting plan to keep your website running.
The server where documents and data that make up a website are stored can be
shared with other websites or dedicated solely to your site. 

]]></description>
					  <author>jazial.crossley@netregistry.com.au (Jazial Crossley)</author>
					  <pubDate>Wed, 29 Oct 2008 00:00:00 +1100</pubDate>
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