Customer Satisfaction
By Renee Hancock | Published  02/28/2007 | Business Management | Unrated
Page 2 / 2

Satisfaction affects the bottom line

Where there is high customer satisfaction, the customer retention rate will also be high and business results will follow. Gain an edge on your competition by focussing on what really matters.

About the Author:

Renee Hancock is a marketing and communications specialist, whose experience spans finance, government, education, not-for-profit, telecommunications and law. She has consulted for two of Australia's most prestigious public relations agencies and now works in-house for a leading financial services organisation.

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